By Mark Kenyon

Brace yourselves for a flood of social media updates, blog posts, podcasts and videos from the 2017 ATA Show. It begins tomorrow, January 10th.

If you’re not familiar – the ATA (Archery Trade Association) show is the largest bowhunting industry convention hosted each year, and at this event the latest and greatest new hunting gear is showcased for retailers, archery shop employees and the media. It’s a three day circus packed with thousands of camo-clad gear nuts and hundreds of manufacturer booths packed to the gills with new product displays, bright billboards and plasma screens showcasing the newest gadgets, bows, treestands and accessories.

Unfortunately (if this is the kind of thing you’re interested in), the ATA show is not open to the general public. On the bright side, the ATA does let a bunch of goobers (like me) with computers, phones and cameras into the event. And that means lots and lots and lots of updates on what we see.

So with that said, here’s what to expect from Wired To Hunt’s ATA show coverage this week:

  • The majority of our coverage will be on our Wired To Hunt Facebook page, where every day we’ll be posting photo updates on newly released products, videos, and live-stream tours of the show-floor.
  • I’ll be posting my own personal experiences and thoughts from ATA on my @WiredToHunt Instagram story and the Wired To Hunt Snapchat (username: wiredtohunt.com)
  • We’ll have several blog posts on WiredToHunt.com showcasing some of our favorite new products
  • And finally, we’ll have an ATA focused podcast episode this week in which we’ll breakdown our final thoughts from the event and breakdown the best new gear