You dream all year of the rut, so when it finally arrives, we know that you want to make it count. That’s why we created the Rules of the Rut 2.0. This is the most comprehensive resource, to our knowledge, ever created that is devoted 100% to hunting the whitetail rut.

Included in this package are two information packed eBooks and a 3-part podcast series with nearly three hours of expert interviews. The contributors to these books and podcasts are some of the most accomplished whitetail hunters in the country and you’ll likely recognize their names from Field & Stream, Outdoor Life, North American Whitetail, Deer & Deer Hunting and a number of acclaimed books.

By Mark Kenyon Former UCLA basketball coach John Wooden, arguably the greatest sports coach that ever lived, is a deer hunting genius. Please, let me explain. In Pat Williams’ book “Coach Wooden’s Greatest Secret”, Pat described a conversation during which he asked John to pinpoint what he believed was his one greatest secret to success in […]

By Mark Kenyon If you’re stuck at work and need another good excuse to be distracted by deer hunting, our friends at Heartland Bowhunter are here to help. As we discussed with Mike and Shawn on The Wired To Hunt Podcast last week, Heartland Bowhunter has launched a new online series with Carbon TV called […]

By Mark Kenyon If you’re familiar with the videos and TV shows produced by Drury Outdoors over recent years, you’ll probably recognize Mark Drury’s daughter Taylor. For well over a decade now she’s been taking to the woods and fields with her dad and chasing big whitetails on camera. Over that period of time the number […]

By Mark Kenyon The season is upon us! Last weekend I chased whitetails in Ohio and now this week it’s been Michigan. Let me tell you, it feels good to be back in a treestand. Things are getting even more exciting this weekend too, as a big cold front is pushing through, dropping temperatures from […]